Reputation Playbook

Reputation Playbook

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Novo Nordisk: Obesity Pills Don't Heal Reputation Risks
NVO Pays the Price for Flip-Flopping and SMCI Hit with DOJ Investigation
Apr 2 • Reputation Playbook

March 2026

PR for Founders: How to Stop Buying Strategies No One Reads
Why your PR dies when you’re busy, and how to turn media presence from a founder’s chore into a team’s reward.
Mar 30 • Reputation Playbook
Silence, Smear Campaigns and the New Reputation Wars
Hollywood’s battles and peloton’s blunders: why some brands never learn
Mar 28 • Reputation Playbook
© 2026 Mark Sherman · Privacy ∙ Terms ∙ Collection notice
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